But My Business Doesn't Need
A Website!
by Pamela Jacob
Revenues are often lost because many business owners don’t see
the value in having a website. They claim their products can’t
be sold online and technology is overwhelming. The fact is without
a web presence they may be losing incredible opportunity. A well-planned,
professional website can: Expand Your Business:
Utilizing the Internet is a cost-effective approach to
reaching a large number of people that are interested in your product
or service.
The world is your oyster and you can reach your target market anywhere
in the world.
Improve Your Image:
Not having a website can make your business look outdated
and out of touch with modern technology. It doesn’t pain a
picture of success.
When you have a website that reflects the image you need, it will
attract potential customers and keep your current customers on top
of what you have to offer. If you’re in business, you have
competition. Do your competitors have a websites?
Increase Your Profits:
A website allows you to be in business 24 hours a day,
7 days a week, 365 days a year. Potential customers can learn about
you anytime.
Marketing is the source of all sales. Leads and sales can be derived
from traditional marketing, viral marketing, and marketing on the
Internet.
April of 2004, “the active online population across U.S. home,
work and university PCs totaled 155.1 million people” source:comScore.com.
Imagine if your company could tap into a fraction of these potential
clients.
Improve Efficiency Saving You Time and Money:
How many times do potential customers and existing clients
call for basic information? A website allows you to provide instant
responses to your customers’ questions. What are your normal
hours, what is your range of products and services, do you provide
on-site estimates etc.?
The old saying time is money is really true in business.
People have come to expect businesses to have a compelling website
even if the business does not offer products that can be purchased
on-line. Potential customers are likely to browse for information
about products and services before they make a decision on what
business they want to work with.
Businesses can’t afford not to have a website.
Copyright: © 2004 by Pamela Jacob
Publishing Guidelines: You may publish my article in your
newsletter, on your website, or in your print publication provided
you include the resource box at the end. Notification would be appreciated
but is not required.
Is your website an integral part of making money in your business?
Then you need to “Create the image you need to attract the
customers you want.” Pamela Jacob, owner of Artista Design,
can help you do just that. She specializes in all types of visual
mediums and has been in the new media industry for over a decade.
To gain more valuable insights from Pamela Jacob visit: http://www.artistadesign.com
Article Source: http://EzineArticles.com/
Return to the
Resources Archive
|
|